SUPER BOWL LIII
FEBRUARY 3, 2019 • MERCEDES-BENZ STADIUM • ATLANTA, GA
SUPER BOWL LIII
FEBRUARY 3, 2019
COUNTDOWN TO SUPER BOWL LIII
A NEW ERA IN ATLANTA SPORTS
Super Bowl LIII will be played in the brand new, state-of-the-art Mercedes-Benz Stadium. Located in the heart of downtown Atlanta, Mercedes-Benz Stadium provides easy, walkable access to all events, restaurants and hotels surrounding Super Bowl LIII. To learn more about the stadium, click here.
Atlanta Super Bowl Host Committee and National Football League to Launch Super Bowl LIII Business Connect Program
ATLANTA (March 14, 2018) – The Atlanta Super Bowl Host Committee (Host Committee) and the National Football League (NFL) are inviting Metro Atlanta-based businesses to attend the first Super Bowl LIII Business Connect informational meeting on Tuesday, March 20 at the Georgia World Congress Center.
Super Bowl LIII Business Connect helps to identify and connect certified, diverse and qualified businesses to compete for contracting opportunities connected to the Super Bowl in Atlanta. Additionally, Business Connect provides networking, educational and other business development resources to prepare businesses for future contract opportunities.
“This is an example of one of the many community engagement opportunities the Super Bowl will bring to Atlanta this year,” said Lee Hendrickson, vice president, community engagement and volunteer programs. “Atlanta is home to so many diverse businesses and we look forward to showcasing the unique talent our market has to offer through the Super Bowl LIII Business Connect program.”
“The Super Bowl Business Connect program is a resource for both contractors and suppliers. The program sources and vets the best sports production and event companies in our host city so that NFL contractors have a one stop shopping opportunity to engage and contract local diverse businesses,” says B.J. Waymer the lead of the NFL Business Connect program. “In addition to contract opportunities, we also provide workshops and networking events so that the suppliers we work with can learn our procurement process, increase the capacity of their businesses and leave our program as stronger companies, better prepared to do business in their local marketplace post-Super Bowl.”
To qualify for the program, businesses must meet the following requirements:
- Have a physical office in one of the twenty (20) counties that make up the Metro Atlanta area:
- Barrow, Bartow, Carroll, Cherokee, Clayton, Cobb, Coweta, DeKalb, Douglas, Fayette, Forsyth, Fulton, Gwinnett, Henry, Newton, Paulding, Pickens, Rockdale, Spalding and Walton;
- Be 51% owned by a minority, woman, veteran or LGBT individual and certified as one of the following:
- Minority Business Enterprise (MBE)
- Veteran-Owned Small Business (VOSB)
- Women Business Enterprise (WBE)
- Lesbian, Gay, Bisexual and/or Transgender Business Enterprise (LGBTBE);
- Have been in operation for three (3) or more years in one of the twenty (20) counties in Metro Atlanta;
- Provide a good or service requested by the program; and
- Must be in good standing and eligible to do business with the City of Atlanta.
The Super Bowl Business Connect informational meeting is the first in a series of events, workshops and resources to help prepare businesses to participate in the Super Bowl procurement process, including networking with representatives of the NFL, the Host Committee staff, corporate sponsors and local small business service organizations.
To register for the Super Bowl LIII Business Connect Workshop, visit ATLSuperBowl53.com/business-connect.
Experienced and qualified local businesses interested in participating in Super Bowl LIII Business Connect can begin applying March 21 at ATLSuperBowl53.com/business-connect. All applications must be submitted and certification requirements must be met by May 15, 2018, for consideration. Interested businesses are encouraged to attend the workshop to learn more about the program.
Super Bowl LIII will be hosted at Mercedes-Benz Stadium on Sunday, February 3, 2019.
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About Atlanta Super Bowl Host Committee
The Atlanta Super Bowl Host Committee is the liaison between the National Football League, the City of Atlanta and the local community. Formed in 2017 under the Championship Hosting Division of the Atlanta Sports Council, the Host Committee is responsible for helping to plan, organize and support activities and events that will enhance the Super Bowl LIII experience for the city, state and region. For more information, visit: www.ATLSuperBowl53.com.
About Super Bowl LIII Business Connect
Super Bowl LIII Business Connect is a partnership between the National Football League and the
Atlanta Super Bowl Host Committee to link diverse Metro Atlanta area suppliers to contracting opportunities related to Super Bowl LIII. The program’s intent is to provide networking, educational and other business development opportunities to encourage greater business success for each participant. Suppliers participating in the Super Bowl LIII Business Connect program are not guaranteed to be awarded work with the NFL, Super Bowl LIII, or the Atlanta Super Bowl Host Committee, however, all participants will be given full access to the program’s development opportunities listed above.
Erin Shearer, 404.723.0016, Erin.Shearer@ATLChampGame.com
Traci Messier, 706.816.6022, TMessier@JacksonSpalding.com
MINNEAPOLIS (February 5, 2018) – The Atlanta Super Bowl LIII Host Committee today was officially handed host committee responsibilities for next year’s Super Bowl from the National Football League and Minnesota Host Committee in a press conference at the Mall of America.
Super Bowl LIII will be played in Atlanta on February 3, 2019, at the spectacular Mercedes-Benz Stadium.
NFL Commissioner Roger Goodell attended the ceremony, along with members of the Atlanta Super Bowl LIII Host Committee, including Executive Director Carl Adkins and Chief Operating Officer Brett Daniels, as well as President of the Atlanta Sports Council and Super Bowl LIII Host Committee Board of Directors Dan Corso. Representing the City of Atlanta at the ceremony was new Atlanta Mayor Keisha Lance Bottoms.
“We are officially on the clock for Super Bowl LIII and we couldn’t be more excited for this opportunity to showcase Atlanta to the rest of world,” said Daniels. “We are already a full year into our planning process and know everyone will feel the incredible passion and pride of our city as we intend to put together the best Super Bowl experience ever.”
“Today is a significant day for the Atlanta community as we are 363 days away from the Super Bowl returning to our great city, state and region,” said Corso. “We have been circling this date on our calendars and we are thrilled it is finally here.”
The Atlanta Super Bowl LIII Host Committee introduced a video at the press conference titled, “We Are ATL,” featuring popular Atlanta musician, actor, philanthropist and devoted NFL fan, Ludacris. The video also included Atlanta residents in locations around the city describing what the words ATL mean to them.
Commissioner Goodell delivered a ceremonial NFL football to the Atlanta Host Committee while unveiling the official Super Bowl LIII logo.
The focus of the Super Bowl LIII color palette will be electric red and deep blue. These colors represent the bright, bold and vibrant energy of Atlanta’s thriving culture and the dramatic architecture of Mercedes-Benz Stadium. Together, the NFL’s color palette, photography and graphic elements will harness that energy and illuminate the way to Super Bowl LIII, the brightest moment of the 2018 season.
Super Bowl LIII marks the third Super Bowl hosted by Atlanta and first since 2000. The Dallas Cowboys defeated the Buffalo Bills, 30-24, in Super Bowl XXVIII at the Georgia Dome on January 30, 1994, and the St. Louis Rams edged the Tennessee Titans, 23-16, in Super Bowl XXXIV on January 30, 2000, also at the Georgia Dome.
AtlSuperBowl53.com is the official website for the Host Committee with @atlsuperbowl53 serving as the social media handle for Twitter, Instagram and Facebook. The Atlanta Super Bowl LIII logo and additional press materials can be downloaded here.
About Atlanta Super Bowl LIII Host Committee
The Atlanta Super Bowl LIII Host Committee is the liaison between the National Football League, the City of Atlanta and the local community. Formed in 2017 under the Championship Hosting Division of the Atlanta Sports Council, the Host Committee is responsible for helping to plan, organize and support activities and events that will enhance the Super Bowl LIII experience for the city, state and region. For more information, visit: www.atlsuperbowl53.com
Website Launched & Social Media Channels Live Starting Today
The Atlanta Super Bowl LIII Host Committee today unveiled its official logo and launched its website along with all social media channels.
The Host Committee’s color emblem is classic red and modern gray with a distinct aerial view of Mercedes-Benz Stadium as part of the logo.
The letters ATL in the ATLANTA word mark are prominently featured in a powerful dark gray color symbolizing a vibrant, progressive and diverse city.
The red and gray color scheme signifies a bold and innovative spirit that is present every day in a global city that prides itself on a unique, inclusive warmth and charm.
Host to Super Bowl LIII is keenly highlighted in red, which confidently underscores Atlanta’s world-class reputation in the sporting community.
The new state-of-the-art Mercedes-Benz Stadium’s dynamic roof element in the logo showcases a special red and gray color combination that strategically reveals football imagery with gray goal posts as part of the inner roof panel outline.
This motif visually represents the Atlanta Super Bowl Host Committee’s goal to unite this football hotbed as dedicated ambassadors and welcome the preeminent sporting event in the world to Atlanta on February 3, 2019.
“We want to introduce our logo design with a nod to our great city as well as the finest stadium in the world and show how much we are anticipating the challenge of hosting a Super Bowl experience like none other,” said Atlanta Super Bowl LIII Host Committee Chief Operating Officer Brett Daniels.
“We created this logo to represent the passion, pride and excitement we feel for playing host to pro football’s crown jewel,” added Atlanta Super Bowl LIII Host Committee Executive Director Carl Adkins. “We tried to creatively include the key architectural element of our new iconic stadium in the design while also adding a special football touch as goal posts anchor the dynamic roof panel.”
The Host Committee has selected AtlSuperBowl53.com as it’s official website address. AtlSuperBowl53.com is the site where NFL fans and media can get the latest information on everything related to Super Bowl LIII. The site is live starting today.
The Super Bowl LIII Host Committee was formed in 2017 under the Championship Hosting Division of the Atlanta Sports Council. Executive staff includes Carl Adkins, Executive Director, Cyone Batiste, Assistant Director of Communications and Community Engagement, Brett Daniels, Chief Operating Officer, Lee Hendrickson, Vice President of Volunteer Programs and Community Engagement, Julia Karrenbauer, Vice President of Events and Sponsorship Activation, Frank Kleha, Vice President of Marketing and Communications, Phill Lana, Director of Operations and Logistics, Chincie Mouton, Project Manager, Amy Patterson, Vice President of Operations and Logistics, Erin Shearer, Director of Marketing and Communications, Diana Trujillo, Director of Events, and Abe Williams, Volunteer Programs Coordinator.
Atlanta Super Bowl Host Committee Logo Reveal